Project
E-commerce website
E-commerce website for 'Flexon'.
About the project
Why this project was created
The project was created to present a sneakers offer in an accessible and attractive way. The website includes various sections: bestsellers, recommendations, customer reviews, as well as the full purchase process — from browsing products, shopping cart, and payment, to managing the user profile.
Project Goal
The goal of the project was to design a website that allows easy browsing and purchasing of sneakers, ensures user comfort at every stage of the buying process, and builds customer trust through sections with reviews, guarantees, simple payment and return options.
Project Challenge
The biggest challenge was to create a virtual store that presents a wide range of products in a clear way, allows quick purchases, and builds customer trust at the same time. It was necessary to design various sections: bestsellers, customer reviews, recommendations, similar products, shopping cart, payments, and user profile.
Oswald
36 / 26 / 20
Bold
Roboto
18 / 16
Regular / Bold
Desktop
- 1440 px
- Count / 12
- Margin / 80
- Gutter / 20
Low-Fidelity Wireframe
Creating the page structure
Wireframes made it possible to test the order of product presentation, ease of adding to the cart, moving to payment, and managing the user profile. All interactions and functionalities were planned so that users could quickly find products and make a purchase.
Final Page Design
Creating the final project
The final design combines aesthetics with functionality. Each section — bestsellers, reviews, similar products, cart, payments, and profile — was designed so that users could easily browse products, make purchases, and manage their accounts. The project uses a consistent color scheme, typography, iconography, and attractive product photography.
